Liquid Ice got in touch with Bark to help launch and promote their brand new e-liquid and vaping hardware store. We were perfectly suited as all forms of classic online advertising are off-limits to brands in the e-cigarette and vaping industry.
Liquid Ice got in touch with Bark to help launch and promote their brand new e-liquid and vaping hardware store. We were perfectly suited as all forms of classic online advertising are off-limits to brands in the e-cigarette and vaping industry.
Bark set up a large scale, multi-channel outreach project. We specifically targeted the hundreds of micro-influencers in the European vaping community. In exchange for reviewing and posting content, influencers received samples from across the Liquid Ice range.
1,256
Influencers Contacted
356
Influencers agreed
876,789
Total reach
123,789
Total actual views achieved
53,567
Total engagements achieved