Trunki is a very well known brand for it’s ride on suitcases but it also has a wide array of other lesser know products that needed visibility with its target audience.
Trunki is a very well known brand for it’s ride on suitcases but it also has a wide array of other lesser know products that needed visibility with its target audience.
We conducted a full-scale outreach project across Instagram, YouTube, and blogs. Initially, we focused on Trunki’s main product to get the ball rolling. Then, following some strong content collaborations with successful influencers and bloggers, we created additional outreach around lesser-known products. This also allowed us to build a large influencer network that we could use each time a new product was launched.
1,456
Influencers Contacted
235
Influencers agreed
2,512,331
Total reach
505,814
Total actual views achieved
28,964
Total engagements achieved